Social Media Marketing All-In-One For Dummies Jan Zimmerman
For Dummies
November 2012
On Sale: October 30, 2012
840 pages ISBN: 1118215524 EAN: 9781118215524 Kindle: B00AHJNPQK Paperback / e-Book Add to Wish List
Learn the latest social media marketing
techniques
Social media continues to evolve at
breakneck speed, and the savvy marketer needs to keep up.
This bestselling guide to social media marketing has been
completely updated to cover the newest vehicles, including
Groupon and Rue La La, location-based services like
Foursquare, and new social networking sites like Google+ and
Pinterest. Checklists, case studies, and examples will help
you decide the best places to spend your marketing dollars,
and you'll learn about valuable social media tools and
analytics methods that can help you assess the success of
your efforts.
A completely updated, all-in-one
guide to social media marketing, a valuable way for
businesses to reach current and new customers, assist
customers with problems, and complete
transactions
Covers the latest sites and
location-based services including Groupon, Rue La La,
Foursquare, Google+, Pinterest, and more
Minibooks
examine the social media mix; tools and techniques; using
content to grow your brand; Twitter, Facebook, Pinterest,
and Google+ marketing; other sites; and how to measure
results and build on success
The perfect guidebook
for the social media strategist, website manager, marketer,
publicist, or anyone in charge of implementing and managing
an organization's social media
strategy
Social Media Marketing All-in-One
For Dummies, 2nd Edition helps you get the most from
every minute and dollar you spend on marketing.
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