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Melville House Publishing
February 2010
On Sale: January 26, 2010
240 pages ISBN: 1933633840 EAN: 9781933633848 Paperback
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Non-Fiction
In a Freakonomics meets Hollywood saga, veteran
investigative reporter Edward Jay Epstein goes undercover to
explore Hollywood’s “invisible money machine,” probing the
dazzlingly complicated finances behind the hits and the
flops, while he answers the surprisingly puzzling question:
How do the studios make their money?Along the way we also
learn much about star system and what makes the business
tick: + What it costs to insure Nicole Kidman’s right knee
...+ How and why the studios harvest silver from old film
prints ...+ Why stars do—or don’t do—their own stunts ...+
Why Arnold Schwarzenegger is considered a contract genius
...+ How Hollywood goes about doping outside investors and
hedge fund managers ...+ Why Lara Croft: Tomb Raider is
considered a “masterpiece” of financing ...
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