November 12th, 2026
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Bruce Judson

Bruce Judson

Bruce Judson is one of the nation's leading experts on
marketing and entrepreneurship. The founder of several
successful go-it-alone businesses, he is a Faculty Fellow at
the Yale School of Management and was named by
Advertising Age as one of the nation's top
interactive marketers in the magazine's first-ever list.
Judson's views on business success are frequently quoted in
the national media, including the Wall Street
Journal
, the New York Times,
Entrepreneur, and BusinessWeek. Judson
holds advanced degrees from both Yale Law School and the
Yale School of Management. He is a graduate of Dartmouth
College.

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Series

Books:

Go It Alone!, December 2005
Trade Size (reprint)