Marian Salzman

Marian Salzman is one of the world's leading
futurists/global strategists (named among the top five in
the world by publisher VNU), possessing extensive
experience in the global advertising/marketing
communications industry, with a particular focus on
innovation in driving creative insights, marketing
strategies, consumer intelligence, and thought leadership
into client companies.

Marian Salzman is a leading creator of actionable
intelligence for global marketers. In the world of
trendspotting, Marian Salzman is a world leader, having
identified such trends as: Wiggers; It's America Online;
Millennium Blue; Singletons; Metrosexuality; and
Metrosexmania. She was named to New York's "Cyber 60" and
one of Crain's New York Business's "40 Under 40."

*She separates fads from trends, useless information from
keen, actionable insights.

*She clarifies what you need to know to steer your company
and brands in the right direction.

*She identifies how quickly and deeply trends will take
hold in various markets and cultures.

Her techniques include extensive consumer e-polls, online
focus groups and interviews, and unique research
methodologies--from closet studies to photo diaries to
ethnographic interviews.

If you are responsible for driving the strategic direction
of your business or managing the information flow in your
company, Marian Salzman should be in your arsenal of
marketing tools.