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From the New York Times bestselling author of The Talent Code comes a book that unlocks the secrets of highly successful groups and provides tomorrow?s leaders with the tools to build a cohesive, motivated culture.
Bantam
February 2018
On Sale: January 30, 2018
304 pages
ISBN: 0804176981
EAN: 9780804176989
Kindle: B01MSY1Y6Z
Hardcover / e-Book
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Non-Fiction
Where does great culture come from? How do you build and
sustain it in your group, or strengthen a culture that
needs fixing?
In The Culture Code, Daniel Coyle goes inside some of the
world’s most successful organizations—including Pixar,
the San Antonio Spurs, and U.S. Navy’s SEAL Team Six—and
reveals what makes them tick. He demystifies the culture-
building process by identifying three key skills that
generate cohesion and cooperation, and explains how
diverse groups learn to function with a single mind.
Drawing on examples that range from Internet retailer
Zappos to the comedy troupe Upright Citizens Brigade to a
daring gang of jewel thieves, Coyle offers specific
strategies that trigger learning, spark collaboration,
build trust, and drive positive change. Coyle unearths
helpful stories of failure that illustrate what not to
do, troubleshoots common pitfalls, and shares advice
about reforming a toxic culture. Combining leading-edge
science, on-the-ground insights from world-class leaders,
and practical ideas for action, The Culture Code offers a
roadmap for creating an environment where innovation
flourishes, problems get solved, and expectations are
exceeded. Culture is not something you are—it’s something you do.
The Culture Code puts the power in your hands. No matter
the size of the group or the goal, this book can teach
you the principles of cultural chemistry that transform
individuals into teams that can accomplish amazing things
together.
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