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An Advance Man's Guide to White House Stagecraft, Campaign Spectacle, and Political Suicide
St. Martin's Press
May 2016
On Sale: April 26, 2016
384 pages
ISBN: 1137280069
EAN: 9781137280060
Kindle: B0166RX3CW
Hardcover / e-Book
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Non-Fiction Political
Being a public figure is no walk in the park - the world
focuses on every move that politicians make and highlights
their every mistake. "Image collapse" can befall anyone
whose carefully cultivated persona is pitted against
intermediaries in the broadcast booths of cable news
networks or behind the photo desks of newspapers, magazines,
and today's host of digital platforms. As a world-traveling "advance man," an operative who
orchestrates TV- and photo-ready moments involving important
political figures, Josh King has unique experience working
with the reputations of officeholders, candidates and other
public figures. In Off Script, King leads readers through an
entertaining and illuminating journey through the Hall of
Infamy of some of the most catastrophic examples of
political theater of the last quarter century. Readers might
remember these cringe worthy moments as simple cases of bad
luck. King argues, instead, that they were symptomatic of
something larger: our broad appetite for public
embarrassment, the media’s business imperatives in satiating
that craving, and the propensity of politicians to serve it
up on a platter, often by pretending to be someone they’re
not while strutting on the public stage. We tour recent history – King calls it “the Age of Optics” –
to establish this syndrome, and then turn to the Obama
administration and what Josh calls the emergence of the
"Vanilla Presidency." King argues that Barack Obama has been
more guarded and more protective of the presidential persona
than anyone in history, and as we look to the elections of
2016 and beyond, we have to wonder: Will our future
president follow Obama's example? If so, how will that
influence the relationship between our nation's citizens and
their leader?
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