Boldly extending and deepening the pathways blazed by
Marshall McLuhan, Paul Levinson presents an
engaging tour of how communications media have been
responsible for major developments in history and for the
significant changes in our personal and social lives today.
The Soft Edge explores how information technologies
influence events in decisive ways at crucial times in
history and how they are selected for survival based on
how well they accommodate human needs. Using often
original and unusual interpretations of both historic and
recent events, Levinson brilliantly displays the
role new media plays in society, the effects that human
choice has on this (r)evolution, and what's in store for
us in the future.
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