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The Making of a New Cure and the Real Promise of Prevention
Rodale
October 2012
On Sale: October 2, 2012
304 pages
ISBN: 1609618858
EAN: 9781609618858
Kindle: B0093QBPJW
Hardcover / e-Book
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Non-Fiction
A provocative and surprising investigation into the ways that profit, personalities, and politics obstruct real progress in the war on cancerβand one doctorβs passionate call to action for change As a diagnostic radiologist who has watched patients, friends, and family suffer with and die from cancer and who was deeply affected by the enraged husband of one patient, Dr. Margaret I. Cuomo is inspired to seek out new strategies for waging a smarter war on cancer. This year, about 1.6 million new cases of cancer will be diagnosed and more than 1,500 people will die per day. Weβve been asked to accept the disappointing strategy to "manage cancer as a chronic disease." Weβve allowed pharmaceutical companies to position cancer drugs that extend life by just weeks and may cost $100,000 for a single course of treatment as breakthroughs. Where is the bold leadership that will transform our system from treatment to prevention? Have we forgotten the mission of the National Cancer Act of 1971 to "conquer cancer"? Through an analysis of more than 40 years of medical evidence and interviews with the top cancer researchers, drug company executives, and health policy advisers, Dr. Cuomo reveals intriguing answers to these questions. She shows us how all cancer stakeholdersβthe pharmaceutical industry, the government, physicians, and concerned Americansβcan change the way we view and fight cancer in this country.
 Media BuzzGood Morning America - October 5, 2012
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