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How Mexican Food Conquered America
Scribner
April 2012
On Sale: April 10, 2012
300 pages
ISBN: 1439148619
EAN: 9781439148617
Kindle: B005O315VG
Hardcover / e-Book
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Non-Fiction Cooking / Food
Nationally syndicated columnist and bestselling author of
¡Ask a Mexican! Gustavo Arellano presents an
entertaining, tasty trip through the history and culture of
Mexican food in this country, uncovering great stories and
charting the cuisine’s tremendous popularity in el Norte. In
the tradition of Bill Buford’s Heat and Calvin
Trillin’s The Tummy Trilogy, Arellano’s fascinating
narrative combines history, cultural criticism, personal
anecdotes, and Jesus on a tortilla. When salsa overtook ketchup as this country’s favorite
condiment in the 1990s, America’s century-long love affair
with Mexican food reached yet another milestone. In
seemingly every decade since the 1880s, America has tried
new food trends from south of the border—chili, tamales,
tacos, enchiladas, tequila, bacon-wrapped hot dogs, and so
many more—loved them, and demanded the next great thing. As
a result, Mexican food dominates American palates to the
tune of billions of dollars in sales per year, from canned
refried beans to frozen margaritas and ballpark nachos. It’s
a little-known history, one that’s crept up on this country
like your Mexican neighbors—and left us better for it. Now, Taco USA addresses the all-important questions:
What exactly constitutes “Mexican” food in the United
States? How did it get here? What’s “authentic” and what’s
“Taco Bell,” and does it matter? What’s so cosmic about a
burrito? And why do Americans love Mexican food so darn much? Tacos, alas, sold separately.
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