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Damn Good Advice (For People with Talent!)
George Lois
How To Unleash Your Creative Potential by America's Master Communicator, George Lois
Phaidon Press
March 2012
On Sale: March 12, 2012
192 pages
ISBN: 0714863483
EAN: 9780714863481
Paperback
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Non-Fiction
Damn Good Advice (For People With Talent!) is a look into
the mind of one of America's most legendary creative
thinkers, George Lois. Offering indispensle lessons,
practical advice, facts, anecdotes and inspiration, this
book is a timeless creative bible for all those looking to
succeed in life, business and creativity. These are key
lessons derived from the incomparle life of 'Master
Communicator' George Lois, the original Mad Man of Madison
Avenue. Written and compiled by the man The Wall Street
Journal called "prodigy, enfant terrible, founder of
agencies, creator of legends," each step is borne from a
passion to succeed and a disdain for the status quo. Organised into inspirational, bite-sized pointers, each page
offers fresh insight into the sources of success, from
identifying your heroes to identifying yourself. The ideas,
images and illustrations presented in this book are fresh,
witty and in-your-face. Whether it's communicating your
point in nanosecond, creating an explosive portfolio or
making your presence felt, no one is better placed than
George Lois to teach you the process of creativity. Poignant, punchy and to-the-point, Damn Good Advice (For
People With Talent!) is a must have for anyone on a quest
for success.
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