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25 Entrepreneurs Who Changed Business as We Knew It
Portfolio Hardcover
December 2011
On Sale: December 8, 2011
256 pages
ISBN: 1591844509
EAN: 9781591844501
Hardcover
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Non-Fiction
What if you could sit down with some of the world's most
influential entrepreneurs and gain their knowledge and
insights on how to create a game changing business? Imagine having the chance to listen to a John Mackey (Whole
Foods) or a Fred Smith (FedEx) on the most important things
they've learned from their experiences. Or having the
benefit of the self-reflection of Howard Schultz of
Starbucks, who had to come back to the company he originally
built to reinvent it and himself? Of course it's not possible to deliver these rock star
entrepreneurs to your dinner table. But John A. Byrne offers
the next best thing: he spoke with many who have changed the
face of business. In World Changers he captures the most
important lessons they've learned, the biggest challenges
they've tackled, and the most valuable advice they can offer
others who have an entrepreneurial dream. You'll learn the inspiring stories of how these world
changers discovered their disruptive ideas, then made them a
reality; overcame a variety of obstacles; and created
sustainable enterprises. You'll get the firsthand accounts
of how: Bernie Marcus and Arthur Blank got the confidence to start
The Home Depot after being fired from their jobs.
Reed Hastings turned a forty-dollar video late fee into a
disruptive upstart called Netflix.
Herb Kohler, the "reluctant prince of porcelain," came back
to the family business and made it number one in its
industry again.
Narayana Murthy, after one fateful train ride and wrongful
incarceration, converted from communist to capitalist and
cofounded one of the most successful entrepreneurial
ventures in India. World Changers is an inspiration for those who want to
create something meaningful on their own. It serves as both
a celebration of entrepreneurial.
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