Jennifer Fusco is back with her next installment of the Market or Die series, titled, "How to use the Power of Your Brand." In this book, writers of all genres will find practical marketing advice that will educate authors on brand and how to use it in social media. Ideal for the published or aspiring author and told in Fusco's witty, conversational style, this book also includes time and money saving marketing tips and what to do should you find your brand in crisis.