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On Top Shelf
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Fresh Fiction for August Is Here

Cowboys, castles, and shiftersβ€”this month has it all.

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Hotter than a Tuscan summer.


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Some promises cost you the one you love.


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Only she can pull him back from the darkness.


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One golden retriever knows this is love.


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Trust is the fiercest transformation of all.


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From Himalayan stargazing to the London Blitzβ€”one love endures.

PROOFINESS
By: Charles Seife

The Dark Arts of Mathematical Deception

Viking Adult
October 2010
On Sale: September 23, 2010
304 pages
ISBN: 0670022160
EAN: 9780670022168
Hardcover
Add to Wish List

Non-Fiction

According to MSNBC, having a child makes you stupid. You actually lose IQ points. Good Morning America has announced that natural blondes will be extinct within two hundred years. Pundits estimated that there were more than a million demonstrators at a tea party rally in Washington, D.C., even though roughly sixty thousand were there. Numbers have peculiar powers-they can disarm skeptics, befuddle journalists, and hoodwink the public into believing almost anything.

"Proofiness," as Charles Seife explains in this eye-opening book, is the art of using pure mathematics for impure ends, and he reminds readers that bad mathematics has a dark side. It is used to bring down beloved government officials and to appoint undeserving ones (both Democratic and Republican), to convict the innocent and acquit the guilty, to ruin our economy, and to fix the outcomes of future elections. This penetrating look at the intersection of math and society will appeal to readers of Freakonomics and the books of Malcolm Gladwell.

Media Buzz

All Things Considered - September 19, 2010

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