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RIDER OF DRAGONS
📚 New Books This Week 📰 Latest News 🎪 Reader Games

FROM THOSE WONDERFUL FOLKS WHO GAVE YOU PEARL HARBOR
By: Jerry Della Femina

Front-Line Dispatches from the Advertising War

Simon & Schuster
August 2010
On Sale: July 20, 2010
288 pages
ISBN: 1451609906
EAN: 9781451609905
Paperback
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Non-Fiction

Vividly reminiscent of the goings-on at Sterling Cooperβ€”the late nights, the three-martini lunches, the sex on couches, and, of course, the actual work of plugging productsβ€”this is the story of what Madison Avenue was really like in the ’60s. A worldwide bestseller when first published in 1970, this frank, irreverent, and hilarious memoir is a one-of-a-kind cult classic.

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Weekend Edition Saturday - July 24, 2010