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Springer Publishing Company
February 2009
On Sale: February 5, 2009
256 pages
ISBN: 0826106250
EAN: 9780826106254
Paperback
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Non-Fiction
[F]ull of keen and illuminating insight....written with
creative flair and great elegance." --Robert Olen Butler,
Author, "A Good Scent from a Strange Mountain, " Winner of
the 1993 Pulitzer Prize in Fiction [W]itty, charming, and
informative...."Creativity 101" makes a convincing case for
the importance of creativity in society, in our schools, and
in our daily lives....And no, we aren't related." --Scott
Barry Kaufman, PhD Author of "The Psychology of Creative
Writing" What is creativity and how can we measure it?
Creativity 101 serves as a brief, engaging introduction to
the field of creativity. Dr. Kaufman presents the
cutting-edge research and analyzes new and emerging theories
in the field. This book investigates the many definitions of
creativity, as well as how it is manifested and measured in
schools, the workplace, business, art, media, and more. Key
topics discussed: The "Four P's" of creativity: person,
product, process, and press How creativity influences
personality, motivation, intelligence, and talent The dark
side of creativity: the remarkable relationship between
creativity and mental illness Emerging directions in
creativity research, with discussions on neuroscience, the
media, and literature The Psych 101 Series Short,
reader-friendly introductions to cutting-edge topics in
psychology. With key concepts, controversial topics, and
fascinating accounts of up-to-the-minute research, "The
Psych 101 Series" is a valuable resource for all students of
psychology and anyone interested in the field.
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