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How Secret "Obesogens" Are Making Us Fat, And The 6-Week Plan That Will Flatten Your Belly For Good!
Rodale Books
January 2010
On Sale: December 22, 2009
320 pages ISBN: 1605294640 EAN: 9781605294643 Hardcover
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Self-Help Diet
Everything YouβVe Been Taught About Weight-Loss Is Wrong. Discover The Revolutionary New Plan That Will Strip Away Pounds From Your Belly FirstβAnd Change The Way You Look, Feel & Live! A hamburger that fights heart disease and depression? An apple that can make you fat? Pork chops that help take off the pounds? Salad dressing that makes you crave dessert? Water that causes weight gain? Unbelievable, impossibleβbut true! Based on the latest nutritional and environmental science, The New American Diet will turn modern weight-loss thinking on its head, and the NEW AMERICAN DIET Superfoods will change the way you eat, look and liveβfor good! In this groundbreaking new 6-week weight-loss plan, based on the latest research and test-driven by 400 peopleβmen and women who lost an average of 15 pounds in just 6 weeks!βauthors Stephen Perrine and Heather Hurlock expose the truth about scores of recently discovered obesity-causing chemicals lurking in the American diet, chemicals so hazardous to our weight that researchers have coined a new phrase for them: βObesogens.β The New American Diet unveils the first diet plan to reverse βthe obesogen effectβ and strip off 10, 20, 30 pounds or more! Discover why your weight isnβt your fault, and why calories eaten and calories burned are only the beginning of the story. Learn how to lose weight while eating all your favorite foodsβsteak, pasta, ice cream and even chocolateβby breaking free of these βOld American Dietβ myths that are keeping us fat: OLD AMERICAN DIET: Itβs always better to order the fish instead of the steak. NEW AMERICAN DIET: Some fish can make you fatter and may even contribute to heart disease. Learn why steak is often the better choice in Chapter Four.
OLD AMERICAN DIET: A fruit salad is a great way to lose weight. NEW AMERICAN DIET: Many fruits (and vegetables!) contain chemicals that cause your body to gain fat, shed muscle and even diminish your sex drive. But you can rid your body of 80 percent of these βobesogensβ in just five days (see Chapter Three!).
OLD AMERICAN DIET: Ice cream and chocolate are sinful. NEW AMERICAN DIET: Learn why both are among the NEW AMERICAN DIET Superfoods, and how they can help fight weight gain and disease.
OLD AMERICAN DIET: Weight loss is about eating low-fat, low-carb, low-cal. NEW AMERICAN DIET: Wrong! Eating low anything is bad for you. The New American Diet isnβt low in anythingβitβs just high in nutrition and flavor.
OLD AMERICAN DIET: What you feed your body is what counts in dieting. NEW AMERICAN DIET: Eating for your emotional health has been proven to help strip away pounds. Weβll show you how eating to boost your mood and bolster your brainpower will help you lose weight faster. (Discover the nutrients that demolish depression in Chapter Six!)
OLD AMERICAN DIET: Boneless, skinless chicken breasts are always a smart, lean-body choice. NEW AMERICAN DIET: Todayβs skinless chicken breasts contain 223% more fat than they did just 30 years agoβbut a simple swap can have you eating chicken, beef and pork that will actually trigger weight loss. Based on hundreds of studies and interviews with the leading experts in the fields of nutrition, endocrinology and environmental studies, the authors reveal how dozens of βhealthyβ foods in your pantry right now may have unexpected fat-promoting properties; how βobesogensβ may be changing your body and undermining your familyβs physical, emotional and sexual health; how the Old American Diet has stripped nutrients from our meals (and how you can obliterate depression and mental fatigue by adding them back); and why many of the foods we crave, like bacon, peanut butter and even chocolate can (and should!) be part of an easy-to-stick-to weight-loss plan.
 Media BuzzEarly Show - February 10, 2010
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