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A Radical Shopper's Adventures in Consumption
Running Press
April 2009
On Sale: March 30, 2009
224 pages ISBN: 0762434392 EAN: 9780762434398 Paperback
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Non-Fiction
Why does no one blink when they are charged three dollars for a cup of coffee? Why do grown men sleep on the street overnight to buy video game systems? How do Dollar Stores cheerfully charge a dollar for a 25 cent pack of gum? What are the pitfalls of Brand Name Loyalty? And how do you get an entire car-full of pudding for free? βStand-up economistβ Sam Pocker delves into these hard-hitting questionsβand the result is a fascinating, wry, and amusing account of consumersβ non-sensical habits and the stores that prey upon them. With a dash of vitriol and a dose of sarcasm, Pocker exposes the sheer inanity of marketing schemes, the plague of rude cashiers, and shows how the βlittle guyβ can rise up and beat the system by outsmarting the stores with their overly-complicated rules for rebates. Retail Anarchy is a satirical look at the self- imposed consumer coma that America has fallen intoβand Sam Pockerβs mission is to wake readers up!
 Media BuzzMorning Edition - April 9, 2009
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