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Seducing the Boys Club
Nina DiSesa
Uncensored Tactics from a Woman at the Top
Ballantine
February 2008
On Sale: January 29, 2008
240 pages ISBN: 0345496981 EAN: 9780345496980 Hardcover
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Non-Fiction Memoir
Fact #1: Forty years after the feminist revolution, fewer
than 2 percent of Fortune 1000 CEOs are women. Fact #2:
The playing field is not level. Fact #3: You need to get
over this.
From the woman who became chairman of the
flagship office of the largest advertising agency network in
the world comes a wry reality check on how to get ahead and
thrive in the testosterone-driven business
arena.
Nina DiSesa is a master communicator, a
ceiling crasher, and one of the most successful women in the
corporate world. She is also a big-time realist who has
figured out that S&M–seduction and manipulation–is the
secret to winning over (and surpassing) the big guys. In
Seducing the Boys Club, DiSesa shows that you can, in fact,
leave your male colleagues in the dust–but not by following
the rules you learned in business school.
By playing
the roles of den mother, fraternity brother, little sister,
and hard-nosed boss, DiSesa navigated the choppy,
macho-minded waters of the workplace. All the “bad boys” in
her life–and there are many–have provided a wealth of
devilishly amusing stories and cautionary tales that DiSesa
is only too happy to pass on. Ah, revenge can be sweet, but
the truth is that she came to love those boys as much as
they love her–which is the whole point.
DiSesa
asserts that women need to meld their feminine
characteristics (nurturing, compassion, listening) with the
traits of their male counterparts (competitiveness,
decisiveness, combativeness) to expand their professional
horizons. In Seducing the Boys Club, DiSesa shares her
practical, outrageous, and even controversial maxims for
making it, including:
• Learn to appreciate men. Men
like women who like them. • Remember that women are
biologically wired to succeed. • If you want to make a
name for yourself, find a mess and fix it. A secure and
comfortable job only holds you back. • Don’t assume that
men never listen. They listen like a dog does. • Don’t be
a quiet achiever. • Act brave and you will look
brave. • Screw the rules. Make up your
own.
Whether dead-on funny or deadly serious, DiSesa
is always on her game, always on message, and absolutely on
target as she arms women with the can-do confidence and
no-compromises attitude they need to climb as high as their
ambition can carry them–while keeping their standards
impeccable and their integrity intact. Not for women only,
this book should be read by men, too . . . though it won’t
give them any defense against a woman who can truly seduce a
boys club!
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