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Why Hispanics and Republicans Need Each Other
Palgrave Macmillan
August 2007
On Sale: August 7, 2007
256 pages ISBN: 1403978026 EAN: 9781403978028 Hardcover
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Non-Fiction Political
Hispanics comprise one of America's largest business-minded,
faith-based, culturally-conservative entities-and their
numbers continue to grow. Long assumed to be aligned with
the Democrats, Hispanics have been ignored by many
Republicans. Noted Hispanic marketing expert and political
commentator Leslie Sanchez passionately argues that
Hispanics, after years of watching Democrats fail them, need
to shift their bets to Los Republicanos or risk gambling
away their political future. In her book, Sanchez debunks
the cultural and political myths about Hispanics and
Republicans alike. She also offers a look at today's
changing Hispanic mindset and the new dynamic force that is
rising.
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