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RIDER OF DRAGONS
📚 New Books This Week 📰 Latest News 🎪 Reader Games

LET MY PEOPLE GO SURFING
By: Yvon Chouinard

The Education of a Reluctant Businessman

Penguin
September 2006
On Sale: September 5, 2006
272 pages
ISBN: 0143037838
EAN: 9780143037835
Paperback
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Non-Fiction Memoir

In his long-awaited memoir, Yvon Chouinardβ€”legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.β€”shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian blacksmith to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport’s equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business lifeβ€”a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.

Media Buzz

CBS Sunday Morning - January 28, 2007