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LET MY PEOPLE GO SURFING
By: Yvon Chouinard
The Education of a Reluctant Businessman
Penguin
September 2006
On Sale: September 5, 2006
272 pages
ISBN: 0143037838
EAN: 9780143037835
Paperback
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Non-Fiction Memoir
In his long-awaited memoir, Yvon Chouinardβlegendary climber, businessman, environmentalist, and founder of Patagonia, Inc.βshares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian blacksmith to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sportβs equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business lifeβa book that will deeply affect entrepreneurs and outdoor enthusiasts alike.
 Media BuzzCBS Sunday Morning - January 28, 2007
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