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The Way to Success
Wiley
November 2006
On Sale: October 20, 2006
208 pages
ISBN: 0470047100
EAN: 9780470047101
Hardcover
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Non-Fiction Memoir
Trump 101 is a collection of hard-charging pep talks, inspiration, and advice straight from the mouth of Trump himself. The world's most famous businessman explains 33 success principles that got him where he is today, including, "approach your work as an art form," "concentrate on the target, not the gun," "without knowledge you donโt stand a chance," and "your gut is your best advisor". With a detailed acount of a week in Trumpโs high-flying life, and a list of ten books he recommends you read, Trump 101 is a bible for success in business and life. Excerpt from Trump 101 DONโT WASTE YOUR LIFE ON WORK YOU DONโT LOVE; Passion will help you succeed Iโve known people who had fantastic ideas, but couldnโt get them off the ground because they approached everything weakly. They thought that their ideas would somehow take off by themselves, or that just coming up with an idea was enough. Let me tell you something โ itโs not enough. It will never be enough. You have to put the idea into action. If you donโt have the motivation, and enthusiasm, your great idea will simply sit on top of your desk or inside your head and go nowhere. Lack of passion is often the difference between failure and success.-Donald Trump
From the Inside Flap
Being successful in business requires much more than hard work and good ideas. You have to be persistent, tough, confident, curious, flexible, passionate, patient, and in love with what you're doing. You were probably born with some of these qualities; the rest, you can and must develop. Now, you can learn them from the very bestโDonald Trump.
 Media BuzzLive with Regis and Kelly - January 8, 2007
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