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HOW I BUILT THIS
By: Guy Raz
The Unexpected Paths to Success from the World's Most Inspiring Entrepreneurs
Mariner Books
September 2022
On Sale: September 15, 2022
320 pages
ISBN: 0358645581
EAN: 9780358645580
Kindle: B081TTXD8F
Hardcover / e-Book
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Non-Fiction Inspirational
Great ideas often come from a simple spark: A soccer player on the New Zealand national team notices all the unused wool his country produces and figures out a way to turn them into shoes (Allbirds). A former Buddhist monk decides the very best way to spread his mindfulness teachings is by launching an app (Headspace). A sandwich cart vendor finds a way to reuse leftover pita bread and turns it into a multimillion-dollar business (Stacy’s Pita Chips).
Award-winning journalist and NPR host Guy Raz has interviewed more than 200 highly successful entrepreneurs to uncover amazing true stories like these. In How I Built This, he shares tips for every entrepreneur’s journey: from the early days of formulating your idea, to raising money and recruiting employees, to fending off competitors, to finally paying yourself a real salary. This is a must-read for anyone who has ever dreamed of starting their own business or wondered how trailblazing entrepreneurs made their own dreams a reality.
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