Larry Pontius

Raised in Jackson, Michigan, Larry attended Michigan State
University, graduating with a master's degree in
Advertising. He has worked as a copywriter at Leo Burnett
Company in Chicago, copy supervisor at Grey Advertising in
Detroit, and as creative director at Grey Advertising in
Sydney, Australia. In 1974 he joined the Disney
organization in Florida as director of marketing for Walt
Disney World. Two years later he moved to Disney corporate
headquarters in Burbank as vice president of marketing for
Disneyland and Walt Disney World. In 1980 he returned to
Florida and formed his own advertising and video
production firm.

Larry has won the Effie Award from the American Marketing
Association, an Addy from the Advertising Club of New
York, a Clio for international advertising, and Bronze
Lions from both the Venice and Cannes Film Festivals. In
1978 he was chosen as the Outstanding Alumni of the
College of Communication Arts at MSU.

He is the author of two published books of poetry and the
lyricist of more than 100 published songs. He lives in
Longwood, Florida with his wife Harriet and two children,
Rebecca and Mark.