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Everything I Ever Needed To Know About Economics I Learned From Online Dating
Paul Oyer
Harvard Business Review
December 2013
On Sale: December 17, 2013
256 pages ISBN: 1422191656 EAN: 9781422191651 Kindle: B00GQDL7MK Hardcover / e-Book
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Non-Fiction
Conquering the dating market—from an economist’s point of
view
After more than twenty years, economist Paul
Oyer found himself back on the dating scene—but what a
difference a few years made. Dating was now dominated by
sites like Match.com, eHarmony, and OkCupid. But Oyer had a
secret weapon: economics.
It turns out that dating
sites are no different than the markets Oyer had spent a
lifetime studying. Monster.com, eBay, and other sites where
individuals come together to find a match gave Oyer
startling insight into the modern dating scene. The arcane
language of economics—search, signaling, adverse selection,
cheap talk, statistical discrimination, thick markets, and
network externalities—provides a useful guide to finding a
mate. Using the ideas that are central to how markets and
economics and dating work, Oyer shows how you can apply
these ideas to take advantage of the economics in everyday
life, all around you, all the time.
For all online
daters—and for anyone else swimming in the vast sea of the
information economy—this book uses Oyer’s own experiences,
and those of millions of others, to help you navigate the
key economic concepts that drive the modern age.
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