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A Case for Conscious Consumption
O'Reilly Media
January 2012
On Sale: January 18, 2012
190 pages ISBN: 1449304680 EAN: 9781449304683 Kindle: B006GRYADO Hardcover / e-Book
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Non-Fiction
The modern human animal spends upwards of 11 hours out of
every 24 in a state of constant consumption. Not eating, but
gorging on information ceaselessly spewed from the screens
and speakers we hold dear. Just as we have grown morbidly
obese on sugar, fat, and flour—so, too, have we become
gluttons for texts, instant messages, emails, RSS feeds,
downloads, videos, status updates, and tweets. We're all battling a storm of distractions, buffeted with
notifications and tempted by tasty tidbits of information.
And just as too much junk food can lead to obesity, too much
junk information can lead to cluelessness. The Information
Diet shows you how to thrive in this information glut—what
to look for, what to avoid, and how to be selective. In the
process, author Clay Johnson explains the role information
has played throughout history, and why following his
prescribed diet is essential for everyone who strives to be
smart, productive, and sane. In The Information Diet, you will: Discover why eminent scholars are worried about our
state of attention and general intelligence
Examine how today’s media—Big Info—give us exactly what
we want: content that confirms our beliefs
Learn to take steps to develop data literacy, attention
fitness, and a healthy sense of humor
Become engaged in the economics of information by
learning how to reward good information providers
Just like a normal, healthy food diet, The Information
Diet is not about consuming less—it’s about finding a
healthy balance that works for you
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