June 25th, 2017
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Weddings and Homicides, June Top Reads

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This hard-bodied football star is used to scoring.


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Take the shot…or take a chance?


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A young widow dares to love again in the heartwarming conclusion of the Ardent Springs series.


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“Unforgettable characters and a high-octane plot …” —Publishers Weekly STARRED REVIEW


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In Summer Dance, bestselling author Nan Rossiter brings together characters from her acclaimed novel Nantucket in a powerful, heartwarming love story that bridges past and present.


Irresistible
Adam Alter

The Rise of Addictive Technology and the Business of Keeping Us Hooked

Penguin
March 2017
On Sale: March 7, 2017
ISBN: 1594206643
EAN: 9781594206641
Kindle: B01HNJIK70
Hardcover / e-Book
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Non-Fiction

Welcome to the age of behavioral addiction—an age in which half of the American population is addicted to at least one behavior. We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year; and we spend an average of three hours each day using our smartphones. Half of us would rather suffer a broken bone than a broken phone, and Millennial kids spend so much time in front of screens that they struggle to interact with real, live humans.

In this revolutionary book, Adam Alter, a professor of psychology and marketing at NYU, tracks the rise of behavioral addiction, and explains why so many of today's products are irresistible. Though these miraculous products melt the miles that separate people across the globe, their extraordinary and sometimes damaging magnetism is no accident. The companies that design these products tweak them over time until they become almost impossible to resist.
 
By reverse engineering behavioral addiction, Alter explains how we can harness addictive products for the good—to improve how we communicate with each other, spend and save our money, and set boundaries between work and play—and how we can mitigate their most damaging effects on our well-being, and the health and happiness of our children.

Adam Alter's previous book, Drunk Tank Pink And Other Unexpected Forces that Shape How We Think, Feel, and Behave is available in paperback from Penguin.

Media Buzz

News at 4: Wednesday Reads  - March 8, 2017

Comments

1 comment posted.

Re: Irresistible

There is irresistable bond when we want to know the hack instagram account online.
(Kalra Anra 2:51pm June 17)

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