The Science of Underdogs, the Value of Rivalry, and What We Can Learn from the T-Shirt Cannon
On Sale: February 2, 2016
Hardcover / e-Book
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This is Your Brain on Sports is the book for sports fans
searching for a deeper understanding of the games they watch
and the people who play them. Sports Illustrated executive
editor and bestselling author L. Jon Wertheim teams up with
Tufts psychologist Sam Sommers to take readers on a wild
ride into the inner world of sports. Through the prism of
behavioral economics, neuroscience, and psychology, they
reveal the hidden influences and surprising cues that
inspire and derail us—on the field and in the stands—and by
extension, in corporate board rooms, office settings, and
our daily lives.
In this irresistible narrative romp, Wertheim and Sommers
usher us from professional football to the NBA to Grand Slam
tennis, from the psychology of athletes self-handicapping
their performance in the boxing ring or the World Series, to
an explanation of why even the glimpse of a finish line can
lift us beyond ordinary physical limits. They explore why
Tom Brady and other starting NFL quarterbacks all seem to
look like fashion models; why fans of teams like the Cubs,
Mets, and any franchise from Cleveland love rooting for a
loser; why the best players make the worst coaches; why
hockey goons (and fans) would rather fight at home than on
the road; and why the arena t-shirt cannon has something to
teach us about human nature.
This is Your Brain on Sports is an entertaining and
thought-provoking journey into how psychology and behavioral
science collide with the universe of wins-and-losses,
coaching changes, underdogs, and rivalry games.
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