October 20th, 2018
Home | Log in! or Register

On Top Shelf
BONES DON'T LIEBONES DON'T LIE
Fresh Fiction
Fresh Pick
Todays_Pick
CONSUMED

Reviewer Application

Boo-K Spectacular

New Books This Week

Latest Articles


Jump into Autumn with these great books out in October!

Slideshow image


Since your web browser does not support JavaScript, here is a non-JavaScript version of the image slideshow:

slideshow image
A prim bookseller and a hard-boiled ghost team up to catch a cunning killer…


slideshow image
The perfect match may be closer than they imagine . . .


slideshow image
Fierce characters, steamy chemistry, and twists you won't see coming!


slideshow image
It all started with a wedding


slideshow image
The hotter the fire, the deeper the burn.


slideshow image
Elusive truth. Missing witness. Deadly trial.


slideshow image
She must become a fearsome gladiator . . . and kill the queen.


The Dorito Effect
Mark Schatzker

Simon & Schuster
May 2015
On Sale: May 5, 2015
288 pages
ISBN: 1476724210
EAN: 9781476724218
Kindle: B00LD1RWVK
Hardcover / e-Book
Add to Wish List

Non-Fiction Cooking / Food

A lively and important argument from an award-winning journalist proving that the key to reversing America’s health crisis lies in the overlooked link between nutrition and flavor.

In The Dorito Effect, Mark Schatzker shows us how our approach to the nation’s number one public health crisis has gotten it wrong. The epidemics of obesity, heart disease, and diabetes are not tied to the overabundance of fat or carbs or any other specific nutrient. Instead, we have been led astray by the growing divide between flavor—the tastes we crave—and the underlying nutrition.

Since the late 1940s, we have been slowly leeching flavor out of the food we grow. Those perfectly round, red tomatoes that grace our supermarket aisles today are mostly water, and the big breasted chickens on our dinner plates grow three times faster than they used to, leaving them dry and tasteless. Simultaneously, we have taken great leaps forward in technology, allowing us to produce in the lab the very flavors that are being lost on the farm. Thanks to this largely invisible epidemic, seemingly healthy food is becoming more like junk food: highly craveable but nutritionally empty. We have unknowingly interfered with an ancient chemical language—flavor—that evolved to guide our nutrition, not destroy it.

With in-depth historical and scientific research, The Dorito Effect casts the food crisis in a fascinating new light, weaving an enthralling tale of how we got to this point and where we are headed. We’ve been telling ourselves that our addiction to flavor is the problem, but it is actually the solution. We are on the cusp of a new revolution in agriculture that will allow us to eat healthier and live longer by enjoying flavor the way nature intended.

Media Buzz

CBS This Morning - May 4, 2015

Comments

No comments posted.

Registered users may leave comments.
Log in or register now!

© 2003-2018 off-the-edge.net  all rights reserved Privacy Policy

Google+ Google+