Thin-flu-ence (noun) the powerful and surprising effect friends, family, work, and environment have on weight
On Sale: May 13, 2014
Hardcover / e-Book
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Tackling a weight problem is often viewed as a personal
responsibility that requires making healthier choices. The
latest research, however, shows that external factors—from
family and friendships to advertising and the workplace
environment—make an equal, if not greater, contribution.
Just look at the stats: A person’s chance of becoming obese
increases by 57 percent if a close friend is obese, 40
percent if a sibling is obese, and 37 percent if a spouse is
That’s where Thinfluence comes in. Through a research-based
examination of various social, environmental, and
policy-based issues, renowned Harvard researchers Dr. Walter
Willett and Dr. Malissa Wood examine how relationships,
workplace, media, and other factors are affecting readers’
weights. Thinfluence doesn’t tell readers to ditch their
friends and family, change jobs, or move to another state.
It offers a clear three-step action plan—analyze, act,
influence—for readers to identify hidden factors affecting
weight, develop a personal toolbox to combat external
effects, and become positive influences on others around them.
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