April 18th, 2024
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Available 4.15.24


Ready For A Brand New Beat by Mark Kurlansky

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Also by Mark Kurlansky:

International Night, August 2014
Hardcover / e-Book
Ready For A Brand New Beat, July 2013
Hardcover
Birdseye, May 2012
Hardcover / e-Book
The Eastern Stars, April 2010
Hardcover
The Food of a Younger Land, May 2009
Hardcover
Nonviolence, September 2006
Hardcover
The Big Oyster, March 2006
Hardcover
1968, January 2005
Trade Size

Ready For A Brand New Beat
Mark Kurlansky

How "Dancing in the Street" Became the Anthem for a Changing America

Riverhead Hardcover
July 2013
On Sale: July 11, 2013
288 pages
ISBN: 1594487227
EAN: 9781594487224
Hardcover
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Non-Fiction

Can a song change a nation? In 1964, Marvin Gaye, record producer William “Mickey” Stevenson, and Motown songwriter Ivy Jo Hunter wrote “Dancing in the Street.” The song was recorded at Motown’s Hitsville USA Studio by Martha and the Vandellas, with lead singer Martha Reeves arranging her own vocals. Released on July 31, the song was supposed to be an upbeat dance recording—a precursor to disco, and a song about the joyousness of dance. But events overtook it, and the song became one of the icons of American pop culture. The Beatles had landed in the U.S. in early 1964. By the summer, the sixties were in full swing. The summer of 1964 was the Mississippi Freedom Summer, the Berkeley Free Speech Movement, the beginning of the Vietnam War, the passage of the Civil Rights Act, and the lead-up to a dramatic election. As the country grew more radicalized in those few months, “Dancing in the Street” gained currency as an activist anthem. The song took on new meanings, multiple meanings, for many different groups that were all changing as the country changed. Told by the writer who is legendary for finding the big story in unlikely places, Ready for a Brand New Beat chronicles that extraordinary summer of 1964 and showcases the momentous role that a simple song about dancing played in history.

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