Inside the Cutthroat World of Morning TV
Grand Central Publishing
On Sale: April 23, 2013
Hardcover / e-Book
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Like Bill Carter chronicling the late night wars in his
classic The Late Shift, star New York Times
reporter Brian Stelter reveals all the dish and dirt behind
the polite smiles and perky demeanors of morning television
in his much-anticipated...
TOP OF THE
When America wakes up with personable and
charming hosts like Matt Lauer, Robin Roberts, and George
Stephanopoulos, it's hard to imagine their show bookers
having to guard a guest's hotel room all night to prevent
rival shows from poaching. But that is just part of the
intense reality New York Times staff writer Brian
Stelter reveals in TOP OF THE MORNING--a gripping look at
the most competitive time slot in television, complete with
Machiavellian booking wars and manic behavior by the
producers, executives, and stars.
Stelter is behind
the scenes as Ann Curry replaces Meredith Vieira on the
Today show, only to be fired a year later in a fiasco
that made national headlines. He's backstage as Good
Morning America launches an attack to dethrone
Today and end the longest consecutive winning streak
in morning television history. And he's there as Roberts is
diagnosed with a crippling disease-on what should be the
happiest day of her career.
material about current and past morning stars like Katie
Couric and all the major players of the 2000s, TOP OF THE
MORNING illuminates what it takes to win the AM, when every
single viewer counts, tons of jobs are on the line, and
hundreds of millions of dollars are at stake. Among the
questions Stelter answers for the first time: Why did NBC
really decide to oust Curry from her chair? What was her
replacement Savannah Guthrie's reaction? Was Matt Lauer
really at fault?
So grab a cup of coffee, sit back,
and discover the dark side of the sun.
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