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The Secret to Building the Next Silicon Valley
Regenwald
March 2012
On Sale: February 21, 2012
304 pages
ISBN: 0615586724
EAN: 9780615586724
Kindle: B007AUWLU0
Paperback / e-Book
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Non-Fiction
What makes places like Silicon Valley tick?
Can we
replicate that magic in other places?
How
do you foster innovation in your own
networks?
Discover the answers in this
groundbreaking book from two of the world's leading experts
at the intersection of venture capital and global
development. Victor W. Hwang and Greg Horowitt propose a
radical new theory to explain the nature of innovation
ecosystems: human networks that generate extraordinary
creativity and output. They argue that free market thinking
fails to consider the impact of human nature on the
innovation process. This ambitious work challenges the basic
assumptions that economists have held for over a
century.
The authors argue that such ecosystems -
what they call Rainforests - can only thrive when certain
cultural behaviors unlock human potential. People in
Rainforests belong to "tribes of trust" and follow a secret
unwritten code: the Rules of the Rainforest. The theory of
the Rainforest is influenced by several breakthrough ideas
in academia, including insights on sociobiology from
Harvard, economic transactions from the University of
Chicago, design theory from Stanford, and the
latest research in neuroscience and social network
theory, among others.
With an unorthodox and
entertaining narrative, the book reveals the mysterious
mechanisms of Rainforests. Furthermore, the authors provide
practical tools for readers to design, build, and sustain
new innovation ecosystems. The Rainforest will
transform the way you think about technology, business, and
leadership.
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