The Hidden Sources of Love, Character, and Achievement
Random House Publishing Group
On Sale: March 8, 2011
Hardcover / e-Book
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With unequaled insight and brio, David Brooks, the New York
Times columnist and bestselling author of Bobos in Paradise,
has long explored and explained the way we live. Now, with
the intellectual curiosity and emotional wisdom that make
his columns among the most read in the nation, Brooks turns
to the building blocks of human flourishing in a
multilayered, profoundly illuminating work grounded in
This is the story of how success happens. It is told through
the lives of one composite American couple, Harold and
Erica�how they grow, push forward, are pulled back, fail,
and succeed. Distilling a vast array of information into
these two vividly realized characters, Brooks illustrates a
fundamental new understanding of human nature. A scientific
revolution has occurred�we have learned more about the human
brain in the last thirty years than we had in the previous
three thousand. The unconscious mind, it turns out, is most
of the mind�not a dark, vestigial place but a creative and
enchanted one, where most of the brain�s work gets done.
This is the realm of emotions, intuitions, biases, longings,
genetic predispositions, personality traits, and social
norms: the realm where character is formed and where our
most important life decisions are made. The natural habitat
of The Social Animal.
Drawing on a wealth of current research from numerous
disciplines, Brooks takes Harold and Erica from infancy to
school; from the �odyssey years� that have come to define
young adulthood to the high walls of poverty; from the
nature of attachment, love, and commitment, to the nature of
effective leadership. He reveals the deeply social aspect of
our very minds and exposes the bias in modern culture that
overemphasizes rationalism, individualism, and IQ. Along the
way, he demolishes conventional definitions of success while
looking toward a culture based on trust and humility.
The Social Animal is a moving and nuanced intellectual
adventure, a story of achievement and a defense of progress.
Impossible to put down, it is an essential book for our
time, one that will have broad social impact and will change
the way we see ourselves and the world.
Charlie Rose - December 21, 2011
PBS News Hour - April 22, 2011
Tavis Smiley - March 11, 2011
Diane Rehm Show - NPR - March 10, 2011
Good Morning America - March 9, 2011
Colbert Report - March 9, 2011
Tavis Smiley - March 9, 2011
All Things Considered - March 7, 2011
Meet the Press - March 6, 2011
On Point - January 19, 2011
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