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An Insurance Company Insider Speaks Out on How Corporate PR Is Killing Health Care and Deceiving Americans
Bloomsbury
November 2010
On Sale: November 1, 2010
256 pages
ISBN: 1608192814
EAN: 9781608192816
Hardcover
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Non-Fiction
Wendell Potter is the insurance industry's worst
nightmare. In June 2009, Wendell Potter made
national headlines with his scorching testimony before the
Senate panel on health care reform. This former senior VP of
CIGNA explained how health insurers make promises they have
no intention of keeping, how they flout regulations designed
to protect consumers, and how they skew political debate
with multibillion-dollar PR campaigns designed to spread
disinformation. Potter had walked away from a
six-figure salary and two decades as an insurance executive
because he could no longer abide the routine practices of an
industry where the needs of sick and suffering Americans
take a backseat to the bottom line. The last straw: when he
visited a rural health clinic and saw hundreds of people
standing in line in the rain to receive treatment in stalls
built for livestock. In Deadly Spin, Potter
takes readers behind the scenes to show how a huge chunk of
our absurd healthcare spending actually bankrolls a
propaganda campaign and lobbying effort focused on
protecting one thing: profits. Whatever the fate of the
current health care legislation, it makes no attempt to
change that fundamental problem. Potter shows how
relentless PR assaults play an insidious role in our
political process anywhere that corporate profits are at
stake—from climate change to defense policy. Deadly
Spin tells us why—and how—we must fight back.
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