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Get What You Want. Say What You Mean. the Secrets of Persuasive Communication
Penguin
May 2010
On Sale: April 29, 2010
320 pages ISBN: 1594630682 EAN: 9781594630682 Hardcover
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Non-Fiction
The premier guide to combining verbal and nonverbal
communication to gain confidence, establish credibility and
make lasting impressions Yes-a small word, but the key to opening doors both
professional and personal. The power of The Yes Factor gets
you the job, the promotion, or the second date. But getting
a "yes" can be tricky. Tonya Reiman explains how
communication works-what the words you speak actually say
about you, and how the perfect pitch can help you achieve
your goals, convince your boss or client you should get the
account, give a killer presentation, or win control of the
remote (without ticking off your spouse!). Combining verbal and nonverbal tricks-identifying types of
communicators, recognizing subconscious motivations, and
adopting covert communication techniques-The Yes Factor is a
simple approach to influencing and framing communication so
that your message resounds clearly, ensuring that your ideas
are implemented effectively and that you present your best
possible self. A leading body language expert and Fox News contributor,
Reiman's accessible prose, firsthand anecdotes, step-by-step
advice, sidebars, diagrams, and short quizzes make The Yes
Factor the ultimate how-to for exuding confidence,
establishing authority, gaining credibility, and making the
lasting impression that will get you a "yes" everytime.
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