John Wiley and Sons
On Sale: February 22, 2010
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Self-Help | Non-Fiction
100 ways to tap into social media for a more profitable
In Social Media 101, social media expert
and blogger Chris Brogan presents the best practices for
growing the value of your social media and social networking
marketing efforts. Brogan has spent two years researching
what the best businesses are doing with social media and how
they're doing it. Now, he presents his findings in a single,
comprehensive business guide to social media.
learn how to cultivate profitable online relationships,
develop your brand, and drive meaningful business. Brogan
shows you how to build an effective blog or website for your
business, monitor your online reputation and what people are
saying about your business online, and create new content to
share with your customers.
- Presents specific
strategies, tactics, and tips to improve your business
through improved social media and online
- Looks at social media and the wider online
universe from a strictly business perspective
you aren't using the Internet and social media to market
your business and stay in touch with your customers, you're
already falling behind. The Social Media 100 gives
you 100 effective, proven strategies you need to succeed.
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