March 20th, 2018
Home | Log in! or Register

On Top Shelf
Eloisa JamesEloisa James
Fresh Fiction
Fresh Pick

Reviewer Application

March gives us books to "roar" over

Slideshow image

Since your web browser does not support JavaScript, here is a non-JavaScript version of the image slideshow:

slideshow image
Theodosia Browning investigates a Charleston steeped in tradition and treachery

slideshow image
How far would you go to get justice for the one you love?

slideshow image
The trick is to marry for love—a task easier said than done!

slideshow image
They are part of an elite unit. On task. Off grid.

slideshow image
True love deserves a second chance . . . .

slideshow image
Shocking evidence hits close to home...

Where's My Fifteen Minutes?
Howard Bragman

Get Your Company, Your Cause, or Yourself the Recognition You Deserve

January 2009
On Sale: December 26, 2008
256 pages
ISBN: 1591842360
EAN: 9781591842361
Add to Wish List


An accessible and insightful PR guide from a top adviser to the rich and powerful

Media attention can boost careers, generate millions of dollars, and make dreams come true. It can also destroy reputations and derail carefully laid business plans. All publicity is not good publicity.

No one knows this better than Howard Bragman. For more than thirty years he has helped prominent people—movie stars, business leaders, philanthropists— get their messages out, in good times and bad.

His book won’t make anyone famous overnight, but it will help readers understand the changing world of today’s PR. If your public’s perception doesn’t match reality—if you are a better person, offer a better product, or stand for a better cause than anyone realizes— you need help. Bragman shows how to:

• Understand your real target audience
• Respect what the media needs and wants
• Give memorable interviews, even during a crisis
• Handle the new challenges of the Internet age

He illustrates his lessons with juicy examples, from Frank Sinatra and Madonna to Coca-Cola and Monica Lewinsky. Whether you’re trying to build a business, advance your career, or change the world, there’s much to be learned from Bragman’s insights and experience.

Media Buzz

Entertainment Tonight - September 16, 2010
Early Show - February 10, 2009
Entertainment Tonight - January 9, 2009
Good Morning America - January 2, 2009


No comments posted.

Registered users may leave comments.
Log in or register now!

© 2003-2018
all rights reserved

Google+ Google+