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Pocket Books
October 2006
On Sale: October 17, 2006
400 pages
ISBN: 141652729X
EAN: 9781416527299
Hardcover
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Non-Fiction Memoir
Eric Bishoff is one of the most controversial figures in
the world of wrestling. Under his watch as president of
WCW, the company went head to head with Vince McMahon and
the WWE and beat them at their own game before ultimately
imploding.
First hired as part of WCW in the role of on-air announcer,
Bishoff was asked by then WCW owner, Ted Turner what he
thought was need to beat the World Wrestling Federation -
Turner liked his answer, and Bischoff was appointed
president of the company . With Turner and his money behind
him, Bishoff declared war. He hired top, recognized talent
away from WWE; he produced a show that looked more
dangerous, was more sexy, and with more of an edge that
anything being done by the McMahon and his team. Going head
to head with the WWE, but broadcasting live, Nitro became
the number one wrestling show for 80 consecutive weeks. However, the formula for the WCW's success, also became the
blueprint for its failure. Top heavy with highly paid
talent with control over their storylines, the WCW
stumbled, and the WWE stepped in and took the lead in the
ratings and never gave it up. When Time-Warner bought out
Turner, they found that the WCW was losing millions a year,
and all WCW programming was cancelled. Vince McMahon swept
in and was able to buy the entire company for pennies on
the dollar. In this no-holds-barred look at his career and life, Eric
Bishoff will discuss the things that he did right and all
that he did wrong as he helped shape the sports
entertainment industry into the billion dollar business it
is today.
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