Peter A. Ubel
Peter A. Ubel, M.D., is a physician and a behavioral scientist at Duke University. An internationally renowned writer and researcher, he is the author of three books: Pricing Life, You're Stronger Than You Think, and Free Market Madness. He writes for numerous science publications as well as the New York Times, the Los Angeles Times, Psychology Today, and The New England Journal of Medicine.
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Books:Critical Decisions, September 2012